Tuesday 7 January 2014

Alternative Techniques Brief Introduction

Today is the first day back after christmas and new year. We were given our new brief, which is the D&AD awards for 2014. We were given a booklet with all the briefs in. We had to read all the briefs thoroughly and then narrow it down to 3 briefs before choosing a final brief. We are now off until next week so that we have time to choose our brief and then do the research for it. The whole point of this brief is so that I understand the difference between award winning work and everyday client work. I am looking forward to doing this brief.

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